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Sophie Felder 2017-09-29T16:07:32+00:00

Contact Sophie

Sophie FelderAccount Executive
Sophie comes to Melwood Global as an Account Executive, with a background in strategic communications and public affairs. After studying political science and economics at Yeshiva University, Sophie moved to Washington, D.C. where she gained political experience while working for a lobbying firm. She then spent two years as Regional Director for Government and Public Affairs at the Embassy of Israel, developing strategic relationships with key stakeholders and building the Embassy brand online. Sophie regularly wrote official briefs and spoke publicly on behalf of the Embassy.

She enjoys art museums, finding opportunities to practice her Spanish skills, and is always on the hunt for a good book.

Fast Facts

  • B.A., Yeshiva University | Pursuing M.A., George Washington University

  • Sophie spent six months living in Barcelona to study Spanish and travel.

  • She is a proud New Englander and a native of our nation’s smallest state.

  • When not reading the news, Sophie is tearing through novels and historical fiction.

The “30” Blog

Dating Apps Are Creating Content Now

January 29th, 2018|0 Comments

Soon enough, we will be swiping right for our news content. Earlier this month, the female-led dating app Bumble announced that it would be diving into the world of content creation by establishing its own [...]

Being Apolitical Isn’t Always An Option

December 22nd, 2017|0 Comments

Sometimes you just have to go for it. In the past, all sorts of brands have publicly avoided politics in order to avoid upsetting their customers from blue and red states alike. Now, in the [...]

Strategic Communications Toolkit: The Importance of SEO

December 4th, 2017|0 Comments

On the Internet, we aren’t people, organizations, or companies: We’re brands. Whether you are a startup, an established name, a for-profit business or a nonprofit venture, you are being Googled, and what searchers see is [...]

Just Because You Can Doesn’t Mean You Should

November 8th, 2017|0 Comments

Last night, Twitter rolled out 280 characters for all users, doubling their previous 140-character limit. Twitter Product Manager Aliza Rosen explained the decision stemmed from data suggesting Twitter users frequently abandoned posts before hitting the [...]

Professionalism is in the Copy Edits

November 6th, 2017|0 Comments

A recent oversight in a small Kansas newspaper reopened a common discussion this week. What was meant to be an innocent story about students getting job experience turned into an NSFW headline, all because they [...]

Don’t Want to be an American Idiot

October 27th, 2017|0 Comments

It’s easy to bash the media these days and, for sure, they give a lot of reasons for many to do so. But the last two weeks have brought a fresh round of criticism over [...]