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Jessica Silva-Hodges 2018-11-20T14:54:22+00:00

Contact Jess

Jessica Silva-HodgesSenior Account Executive/Director of Digital Strategy
Jess Silva-Hodges is a Senior Account Executive and the Director of Digital Strategy at Melwood Global. Jess is a skilled writer, graphic designer, videographer, social media strategist, and marketing specialist. Responsible for overseeing Melwood’s digital media operations, Jess has a proven track record of leveraging social media platforms to raise the profiles of Melwood’s political and non-profit clients.

Jess joined Melwood Global from the Tri-County Regional Vocational Technical School District in Franklin, Mass., where she was responsible for conceptualizing and implementing the district’s marketing and outreach initiatives.

Jess began her career at FOX 25 News in Boston as a writer and web producer. During her time at FOX 25, Jess provided digital news coverage of many high-profile stories, including the racketeering trial of James J. Bulger.

Fast Facts

  • B.A., Stonehill College | M.S., Southern New Hampshire University

  • Jess fell in love with journalism and graphic design while working on her high school yearbook.

  • A lifelong resident of the southern Massachusetts, she currently lives in Easton with her husband.

  • In her spare time, Jess is an avid reader of non-fiction, particularly U.S. history.

The “30” Blog

Media Experiments Working – And Maintaining Journalism Soul

January 14th, 2019|0 Comments

For eons, it seems, the news media has been neck deep in the trial and error business. Since long before I left daily journalism 13 years ago, the media, mainstream newspapers in particular, were trying [...]

It’s time for politicians to up their Instagram game in 2019

December 5th, 2018|0 Comments

For many politicians and their communications teams, Instagram is frequently viewed as an afterthought social media platform where grainy photos are posted at irregular intervals. It’s time for them to commit to a new Instagram [...]

Facebook’s Ad Updates

March 8th, 2018|0 Comments

You may have noticed some changes to your Facebook newsfeed this year. There’s a reason for that: According a post by Mark Zuckerberg, Facebook has shifted focus from promoting branded content to promoting content that [...]

Dating Apps Are Creating Content Now

January 29th, 2018|0 Comments

Soon enough, we will be swiping right for our news content. Earlier this month, the female-led dating app Bumble announced that it would be diving into the world of content creation by establishing its own [...]

Being Apolitical Isn’t Always An Option

December 22nd, 2017|0 Comments

Sometimes you just have to go for it. In the past, all sorts of brands have publicly avoided politics in order to avoid upsetting their customers from blue and red states alike. Now, in the [...]

Strategic Communications Toolkit: The Importance of SEO

December 4th, 2017|0 Comments

On the Internet, we aren’t people, organizations, or companies: We’re brands. Whether you are a startup, an established name, a for-profit business or a nonprofit venture, you are being Googled, and what searchers see is [...]