Melwood Global is a strategic communications company comprised of former journalists and savvy communicators. We are a boutique firm in Boston and Washington, D.C. that punches well above its weight class.
The “30” Blog
You may have noticed some changes to your Facebook newsfeed this year. There’s a reason for that: According a post by Mark Zuckerberg, Facebook has shifted focus from promoting branded content to promoting content that generates discussion and interaction. This has had an immediate effect on business and pages that use Facebook to communicate their message. What’s a savvy social media marketer to do? We’ve compiled a list of do’s and don’ts for making the [...]
On the Internet, we aren’t people, organizations, or companies: We’re brands. Whether you are a startup, an established name, a for-profit business or a nonprofit venture, you are being Googled, and what searchers see is [...]
Last night, Twitter rolled out 280 characters for all users, doubling their previous 140-character limit. Twitter Product Manager Aliza Rosen explained the decision stemmed from data suggesting Twitter users frequently abandoned posts before hitting the [...]