Melwood Global is a strategic communications company comprised of former journalists and savvy communicators. We are a boutique firm in Boston and Washington, D.C. that punches well above its weight class.
The “30” Blog
For many politicians and their communications teams, Instagram is frequently viewed as an afterthought social media platform where grainy photos are posted at irregular intervals. It’s time for them to commit to a new Instagram strategy as part of their New Year’s resolution. Need more convincing? Consider this. Users under 35, better known as Millennials, now make up nearly three quarters of Instagram’s more than 800 million active accounts. By next year, Millennials will pass [...]
On the Internet, we aren’t people, organizations, or companies: We’re brands. Whether you are a startup, an established name, a for-profit business or a nonprofit venture, you are being Googled, and what searchers see is [...]
Last night, Twitter rolled out 280 characters for all users, doubling their previous 140-character limit. Twitter Product Manager Aliza Rosen explained the decision stemmed from data suggesting Twitter users frequently abandoned posts before hitting the [...]